Daniel Burns | Marketing + Content |
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Resume

Daniel Burns

Marketing / Video / Content Strategy

Boulder, CO, USA

Award winning content creator and marketing director with over 20 years of video, digital, and marketing project management experience, delivering creative solutions for companies in the entertainment, medical, technology, travel, and outdoor industries. Projects range from small, bootstrapped campaigns to large-scale, multi-phased productions. 

Boulder, CO, USA

Mar 2016 – Present

ATOMIC20, Inc.

Executive Producer

I produce, direct, shoot, and edit impactful, agile, and responsive video brand marketing campaigns for use on social media and programmatic video advertising platforms. In addition, I manage a team of distributed freelance video content creators around the country for contributions. I also work on video content strategy for programmatic video marketing campaigns and social media.

Boulder, CO, USA

Jan 2015 – Present

People Productions, Inc.

Producer | Director | Writer

Produce, write, and direct video marketing content for clients, increasing conversions, educational value, and reach in client communications.

Clients: Medtronic, Covidien, Cochlear, SurveyGizmo, Scaled Agile, Inc., BI Inc.

Boulder, CO, USA

Aug 2011 – Dec 2014

Gravity Marketing

Owner

Marketing consultant and business coach for over 30 small and medium-sized businesses in Boulder County, designing and implementing marketing systems to help them achieve new growth.

Boulder, CO, USA

Mar 2013 – May 2014

Gravity Video

Founder

Created a video production startup with solutions designed for online retailers. Developed an MVP ecommerce video player, video management/CDN, and analytics backend.

Boulder, CO, USA

Jan 2008 – Jul 2011

New Frontier Media, Inc

Director of Online Marketing

Full P+L responsibility on $1million budget, established new marketing strategy to repair company’s existing subscription-model website network. Grew member base 25% in 2010 and generated $100,000+ in new revenue by launching multiple brand extensions.

Clients: Comcast, Time Warner Cable, DISH Network, Panasonic

Boulder, CO, USA

Mar 2006 – Dec 2008

New Frontier Media, Inc

Executive Producer

Managed a team of 6 Producers producing interstitial and promotional content for broadcast networks delivered to over 30 million homes. Pitched new concepts and oversaw their successful implementation; contributed to collaborative product development efforts.

Clients: Comcast, Time Warner Cable, DISH Network

Boulder, CO, USA

Jun 2004 – Feb 2006

New Frontier Media, Inc

Field Producer

Conceived, developed, and executed creative concepts for sales/marketing, networks, and Broadband. Produced and shot on location direct response television commercials for clients’ products.

Boulder, CO, USA

Oct 2003 – May 2004

New Frontier Media, Inc

Promotions Video Editor

Edited on-air, cross-channel, channel pitch, and marketing-oriented programming for broadcast channel’s promotional efforts and contributed to Production Department analysis, planning and designing concepts for broadcast materials and other projects.

Boulder, CO, USA

Oct 2002 – May 2003

Art + Logic Interactive, Inc

Producer

Produced, edited, and published videos, photos, and blogs while traveling the globe. WiredNomad.com won a SXSW Interactive Award in 2003 in the Personal/Online Diary category.

Boulder, CO, USA

Sep 2001 – Oct 2002

Freelance

Videographer

Worked as a freelance videographer on Saturn Cycling Classic bike race, Scary Faces climbing video by Sender Films, and others.

Boulder, CO, USA

Mar 1999 – Aug 2001

Warren Miller Films, Inc.

Production Assistant

Worked as a PA on various segment productions related to the annual ski movie, as well as assisted the film distribution’s promotional efforts across the country.

SKILLS

HubSpot certified, experienced with campaigns and recipes, skilled in marketing strategies, conversion optimization, marketing automation, and analytics. Certified Agile Scrum Master and seasoned in all phases of content production management. Experienced in developing specifications documentation, scalable production processes, RFPs, scopes, SOWs, budgets, timelines, sitemaps, and wireframes.

SOFTWARE

HubSpot, Adobe Creative Suite, Bohemian Coding Sketch, Final Cut Pro, WordPress, HTML, CSS, PHP, Google Integration (Calendar, Drive, Gmail), MS Office Suite, iWork Suite, Basecamp, Evernote, Omnigraffle, ReadyTalk 

RECOGNITION

2008

TELLY AWARD

Cross Channel Spot – Captivating – Dump Truck

2008

TELLY AWARD

Cross Channel Campaign – Captivating

2006

TELLY AWARD

Sound Mixing – Player’s Only #2 Spot

2006

PROMAX AWARD

Branding/Image – The Comeback/Scrubs

2006

PROMAX AWARD

Branding/Image Campaign – Turn to Ten Spots

2003

SXSW WEB AWARD

Personal/Online Diary Category – WiredNomad.com